CHIEF OPERATING OFFICER
Chris Willard is a nationally recognized leader in the Recruitment, Retention, and Reactivation (R3) movement with a broad national network of government, industry, and NGO supporters. He spent 15 years with the Oregon Department of Fish and Wildlife, where he most recently served as R3 Coordinator and was responsible for the agency’s recruitment and retention program planning and execution.
Chris is responsible for S3’s state-agency relationships, product development and implementation teams, and leads company efforts to grow fishing, hunting, camping, and outdoor recreation participation in partnership with S3’s state and provincial clients.
Chris earned his B.S. degrees in Wildlife Sciences, and Business Administration and Marketing Management from Oregon State University.
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317 S. 12th St.
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