Marketing Metrics That Matter for State Agencies in 2023

Marketing Metrics That Matter for State Agencies in 2023

Feb 1, 2023 | Blog, News

It’s easy to get caught up in the weeds regarding marketing metrics and the lexicon (jargon) associated with them. By understanding and agreeing upon the right metrics, you can ensure that your marketing, R3, and communications efforts are effective and deliver...
In the News: The Michigan DNR Hunt Fish Mobile App

In the News: The Michigan DNR Hunt Fish Mobile App

Jan 24, 2023 | Blog, News

The Michigan DNR Hunt Fish mobile app, developed by Sovereign Sportsman Solutions (S3) has been making its way around the news cycle lately. Launching just prior to the 2022 Michigan Deer season, the app has already proven itself instrumental in collecting data and...
Proven Email Templates That Engage Customers

Proven Email Templates That Engage Customers

Jan 24, 2023 | Blog

It is no secret that getting your customers’ attention is becoming harder and harder in today’s content-rich world. Not only are you fighting for their time, but you are also hoping to get them to act — whether that be purchasing a license, explaining a...
Testing Customer Engagement

Testing Customer Engagement

Jun 8, 2021 | Home Page, Outdoor Tech, Retention

If you’ve ever been in a marketing role, sat through a business class, or attended an industry conference, you’ve probably been introduced to the concept of “customer engagement.”  But what does that mean, and why should you care about it?  Simply...